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Rakuten Insight

Online surveys from Rakuten's research arm

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  • Remote
  • United States and United Kingdom (separate panels in several Asian countries and France)
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Listing checked Oct 11, 2026

About Rakuten Insight

Rakuten Insight is the market research company of the Japanese e-commerce group Rakuten. Members of its US panel answer a few profile questions and then take online surveys, on the web or in the Rakuten Insight app, for points. Its help pages say 100 points is worth about $1. You can cash out to PayPal or an Amazon.com gift card from 500 points ($5), with no PayPal fee. Rakuten Insight is a separate product from Rakuten's cash-back service.

Who can apply

The US panel is for US residents aged 16 or older, and minors need a parent's or guardian's permission. New US members sign up through the Rakuten Insight app. The UK has its own panel site. Joining is free.

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